Alliance Data
Alliance Data
Alliance Data
- Transactional data on cannabis sales and sales of adjacent CPG categories
- Longitudinal and traceable customer data on cannabis behaviors
- Data on cannabis format, category, and product choices sets
- Consumer data on need states, occasions, and interaction with adjacent CPG categories
- Social listening data
- Information on current and pending canna
- Transactional data on cannabis sales and sales of adjacent CPG categories
- Longitudinal and traceable customer data on cannabis behaviors
- Data on cannabis format, category, and product choices sets
- Consumer data on need states, occasions, and interaction with adjacent CPG categories
- Social listening data
- Information on current and pending cannabis licenses
- CRB commercial properties including drive-time trade areas
- Geo-spatial information on consumer demographics, lifestyles, neighborhood profiles, and tens of millions of business locations
- Access to large consumer samples and mobile-diary technologies for instances in which primary research is required
Technology
Alliance Data
Alliance Data
Through a technology alliance, Scry Metrics has secured exclusive rights of use of Kannects Cannabis; the most flexible and powerful cannabis data platform available.
Created by CUSTOMERSDNA, LLC. Kannects Cannabis provides Scry Metrics with unprecedented data transformation, integration, and aggregation tools to efficiently generate relev
Through a technology alliance, Scry Metrics has secured exclusive rights of use of Kannects Cannabis; the most flexible and powerful cannabis data platform available.
Created by CUSTOMERSDNA, LLC. Kannects Cannabis provides Scry Metrics with unprecedented data transformation, integration, and aggregation tools to efficiently generate relevant and actionable metrics to solve pressing insight needs.
Kannects Cannabis was created to harness the power of CPG sales, loyalty card, and consumer panel data and was built to serve the analytic needs of the industries largest CPG manufacturers and retailers. Its foundational architecture is currently being used by one of the largest marketing information companies in the world to handle digital media analytic needs.
Driving Kannects Cannabis with Scry Metrics data means that CRB's and those interested in the cannabis industry will now possess the same analytic framework as the world's largest CPG manufacturers and retailers
Analytics
Alliance Data
Analytics
We live by an analytic belief that "Less is More".
Our Efficient Cannabis Analytics (ECA) is predicated on providing the metrics and insights that matter the most to making informed decisions.
Through the aggregation of disparate data we provide:
- Market projections and sales forecasting
- Market, trade area, and consumer demand estimation
- Gap
We live by an analytic belief that "Less is More".
Our Efficient Cannabis Analytics (ECA) is predicated on providing the metrics and insights that matter the most to making informed decisions.
Through the aggregation of disparate data we provide:
- Market projections and sales forecasting
- Market, trade area, and consumer demand estimation
- Gap analyses to highlight market opportunities
- Strategy and business innovation
- Longitudinal consumer shopping and purchase behavioral analytics including buyer segmentation, format, category, and product loyalty, new product trial and repeat, product interactions, source of volume, and leakage analytics
- Occasion analytics and adjacent category interactions
- Assortment and category management
- Distribution and sales development
- CRM and audience creation
- Guidance on financial decisions involving investments, M & A, and real estate transactions